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Partner Mauro Festa Contact

Mauro Festa is a partner in CARNELUTTI Law Firm. He is a member of the firm's Intellectual Property and Information Technology department. He has decades of experience in all areas of practice relating to new technologies, advertising law, privacy and IP, digital law, copyright, privacy and cyber security. In his experience, both as an in-house lawyer and as a private practioner, he has managed a considerable range of cases related to business matters, in the disciplines above.

Prior to join the Firm, Mauro founded its firm, in Milan, specialised in digital law, new technologies and AI, as well as IP, advertising and copyright law.  His previous experience includes working as in-house lawyer at a leading investment bank and at a global beauty leader, and he also collaborated with a law firm in New York and at a boutique law firm in Milan.

Mauro is member, among other things, of the sectoral group on intellectual property organized by the European Union and EUIPO, which is proposed to make IP rules more homogeneous between Europe and Argentina.

He has been a lecturer at the LL. M in New Technology Law at Bocconi University in Milan as well as in several specialized Master's degrees at IlSole24Ore and at IULM University. He is a member of the Commission for the Study of European Union Law at the Milan Bar Council as well as a member of the Legal Commission of UPA (Utenti Pubblicitari Associati).

He holds a master's degree from Fontainebleau in Vision Culture and Business Strategy, and a certification in complex negotiation.

Of Italian mother tongue, he is fluent in Italian, English, Spanish and French; has some knowledge of Hebrew and has rudiments of Chinese.

 

 

  • Coordinated and regulated from a legal point of view one of the first Italian e-commerce platforms;
  • Advised Enterprises to make WhatsApp's sales of product easily accessible and compliant to Italian privacy and consumer law;
  • Regulated the creation of a cinematographic work and a branded content by an Artificial Intelligence;
  • Advised in relation to several advertising to make them compliant with the Italian and European Advertising Regulation;
  • Supported in drafting the Digital Chart to the Commercial Communication Code of the IAP (Advertising Self-Regulation Institute) with particular reference to the regulation of Influencer Marketing;
  • Acting as DPO (Data Protection Officer) of several private and State-owned companies;
  • Collaborated in the integration within the Commercial Communication Code of all matters relating to the new Audiovisual Directive;
  • Advised in relation to the compliance of numerous major Italian and international companies to make them GDPR compliant;
  • Handled several cases of libel through the web on behalf of companies and brands;
  • Contributed in the creation of selective distribution channels and policies for many companies, especially in the cosmetics and luxury industries;
  • Advised companies from the consequences of hacker attacks by helping to redefine cyber security policies.

Il Buongiorno si vede dal Diritto

May 22, 2026

A partire dal mese di giugno e con cadenza bimestrale il Dipartimento IP e Nuove Tecnologie organizzerà una serie di breakfast per i clienti dedicati a temi legali di estrema attualità per permettere alle aziende di navigare le complessità normative in un’ottica pro-business.

Se interessati a partecipare scrivete a: marketing@carnelutti.com


"Quali responsabilità per l'Intelligenza Artificiale" Workshop

November 27, 2024
On November 27, 2024, our IP team organized the workshop "Quali responsabilità per l'Intelligenza Artificiale", at the office in Milan.  Agenda 12.00 / 13.30:    
  • Introduce e modera l'incontro: avv. Margherita Barié (partner, Carnelutti Law Firm
  • AI: inquadramento normativo e il regime di responsabilità civile. Riflessioni introduttive.  Avv. Benedetta Cappiello (Università degli Studi di Milano)
  • Case history: l’AI e la rivoluzione del retail. Damiano Cuogo (Founder)
  • Intelligenza artificiale e compliance aziendale (GDPR, AI Act e procedure interne).  Avv. Mauro Festa (partner, Carnelutti Law Firm)
  • Case history: tra Arte e Neuroscienze: il caso Lo Schiavo-Bulgari. Giuseppe Lo Schiavo (Artista)
  • AI, responsabilità, diritti IP: quali clausole contrattuali?  Avv.  Elisabetta Mina (partner, Carnelutti Law Firm)
  • AI e responsabilità: le risposte della giurisprudenza. Avv. Giulia Panigazzi (senior associate, Carnelutti Law Firm)
Conclusioni avv. Margherita Barié. A light lunch follows.  

Interazioni tra GDPR e AI Act: un quadro normativo integrato per la gestione dei dati e l’intelligenza artificiale

January 16, 2025
L’articolo scritto dall'avvocato Mauro Festa, partner dello Studio, e pubblicato sulla Rivista "ALL-IN Giuridica" (editore SEAC), analizza le interazioni tra il Regolamento Generale sulla Protezione dei Dati 2016/679 (GDPR) e Regolamento 2024/1689 (AI Act), recentemente approvato dal Parlamento Europeo, evidenziando le sfide e le opportunità derivanti dalla loro applicazione integrata. Vengono approfonditi i principi normativi, le metodologie di valutazione del rischio, le criticità operative e le prospettive future per le aziende che operano con sistemi di intelligenza artificiale. L’integrazione tra GDPR e AI Act rappresenta un elemento cardine della strategia digitale dell’Unione Europea, volta a promuovere l’innovazione tecnologica nel rispetto dei diritti fondamentali. Questo articolo esamina il quadro normativo che regola la protezione dei dati personali e l’utilizzo responsabile dei sistemi di intelligenza artificiale. Per visionare l'articolo, si rimanda al sito della Rivista: https://all-in-giuridica.seac.it/document/363/5273327/0    

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